Opportunity for

• Solution providers, tech, and application developers.

Opportunity description

Industry challenge

In grocery stores, consumers often engage in repetitive and potentially damaging behaviour when selecting avocados, such as squeezing them to determine ripeness.

Consequently, this behaviour results in increased bruising of avocados, leading to potential food waste when consumers bring them home without knowing their true ripeness.

Current opportunity

Hort Innovation is seeking solution providers, tech and app developers with experience in artificial intelligence and augmented reality technology to Design and Develop an Innovative Avocado Scanner.

Hort wants to find service providers that can create a cutting-edge mobile application that utilizes Augmented Reality (AR) and Artificial Intelligence (AI) technologies to address the avocado selection problem.

Key Features and Functionalities:

• AR-Based Scanning: Users can point their smart devices (e.g., smartphones or tablets) at an avocado, and the AR technology will scan the product's external characteristics.
• Machine Learning Integration: The AR system will employ machine learning algorithms trained on data from tens of thousands of avocados to assess the ripeness of the fruit.
• Real-Time Ripe Status: The application will display the ripe status of the avocado on the screen, indicating whether it is ready to eat today or requires a few more days of ripening.
• Interactive VR Character: A virtual reality (VR) character will engage with users on the screen, providing information about the avocado's ripeness and offering suggestions for usage.
• Store Integration: Grocery stores can implement this technology to enhance their displays by guiding shoppers to produce at the optimal stage of ripeness.

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Opportunity background

The Australian Avocado Industry Project aims to revolutionize the way consumers select and enjoy avocados by leveraging cutting-edge technology. This innovative project involves the development of a mobile application that combines Augmented Reality (AR) and Artificial Intelligence (AI) to enable users to accurately assess the ripeness of avocados. Users simply point their smart devices at an avocado, and the application uses AI algorithms, trained on extensive avocado data, to determine its readiness for consumption. The application also features an engaging virtual reality (VR) character that educates users on avocado ripening and offers creative recipe suggestions.

By providing consumers with a reliable tool for selecting ripe avocados, the project aims to reduce food waste in the avocado supply chain, enhance consumer satisfaction, and promote environmentally responsible consumption habits. This innovative solution not only benefits the Australian avocado industry by optimizing sales but also contributes to sustainability goals and elevates the overall avocado shopping and culinary experience. The project aligns with objectives focused on reducing waste, enhancing product quality, and fostering innovation within the industry while providing a valuable resource to avocado consumers.