Australian onion industry communications program
This project delivers effective and timely communications to ensure Australian onion growers and other industry stakeholders are kept up-to-date with the latest R&D outcomes, marketing activities, and other industry news and information. In communicating R&D in particular, the ultimate goal is to lead to practice change for growers, boosting productivity and profitability.
The regular communication channels produced and maintained include but aren’t limited to:
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An annual magazine focusing on the latest R&D updates for onion growers
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Quarterly e-newsletter, "The Onion Project"
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Podcasts and videos highlighting industry R&D, marketing and other information
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Disease alert poster
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Case studies, focussing on practice change associated with the adoption of R&D
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Media releases and fact sheets, and
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Regional levy-payer meetings and corresponding grower walks/field days, held twice yearly, with details circulated in industry channels.
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