Developing capability and capacity for seafood international trade in new and existing markets

The project on Developing capability and capacity for seafood international trade in new and existing markets brings several benefits. Firstly, it focuses on expanding trade opportunities in emerging and high-growth markets, reducing reliance on a single market and leveraging bilateral relationships and trade partnerships. Specifically, the project targets South Korea, Vietnam, and Indonesia, which have significant growth potential and demand for premium seafood products. By building relationships, trust, and understanding of these markets, the project aims to increase market presence and awareness of Australian seafood brands. It also facilitates collaboration with agricultural sectors to expand export opportunities. Additionally, the project fosters leadership exchange and provides capability opportunities for seafood industry peak and sector bodies. Overall, the project enhances the industry's capability, capacity, and access to international trade, promoting long-term trading opportunities and market diversification.