Citrus Market Development, Market Access and Quality Program

This investment will help the Australian citrus industry continue its presence in the global market, remaining competitive and in a place to reliably supply product that satisfies international requirements. It has three focus areas: maintaining and improving market access, delivering market information, and quality improvement. This includes helping the Australian industry facilitate reliable supply, identify new market opportunities, overcome challenges and barriers, access timely information on supply, market conditions, shipping movements, and ensure alignment with the industry’s export strategy.