mOOvement

mOOvement is changing cattle management with GPS-enabled ear tags that provide tracking, monitoring, and management insights for herds.

The Brisbane based startup addresses critical challenges in the beef industry, from preventing theft and improving mustering efficiency to promoting sustainable grazing practices. With alerts and hourly location updates, mOOvement’s solution offers peace of mind for cattle producers, especially those with remote properties.

By optimising grazing patterns, mOOvement helps farmers move toward carbon neutrality and supports sustainable farming. Their advanced, affordable technology is designed to boost efficiency, reduce costs, and enhance animal welfare across extensive grazing operations.