This project is evaluating the economic impact of the adoption of new or improved practices resulting from the research undertaken during the 'More Profit from Nitrogen' program (MPfN), such as how much “more profit” would a farm business make through adoption of the research compared to “business as usual” and nitrogen management strategies. MPfN is a partnership between four of Australia’s intensive users of nitrogen (cotton, dairy, horticulture and sugar) led by CRDC under the Australian Government’s Rural R&D for Profit program.